by Eliza Ludwig | Apr 10, 2024 | Marketing, My thoughts, Strategy
While reading Mel Daniel’s book The Power of Content I had an epiphany: The strategic plans I create for clients aren’t merely financial plans. They are holistic plans. Yes financial analysis and strategy is a part of it, but only insofar as it supports...
by Eliza Ludwig | May 28, 2018 | Business Profile, Marketing, Small Business, Trends
I may have a background in accounting, but boy do I love me some marketing. I am back talking about one of my favourite shops, Hypmotive Hub. In the lead up to Mother’s Day, they invited a group of local mums to morning tea at the shop. We met each other, talked...
